Paid Media Executive

West London  |  Head Office

Reference
VAC-5219
Role Type
Permanent
Salary Overview
Competitive Basic Salary and Excellent Benefits
Salary
Competitive Salary
Expiry Date
31/07/2022

PAID MEDIA EXECUTIVE

We have an exciting opportunity for a Paid Media Executive to join our Digital Marketing Team based in our Knightsbridge Head Office. The role is focused on programmatic activity across paid search, paid social and display, and the ideal candidate should have strong knowledge and experience in planning, activation and reporting on large scale paid advertising campaigns.

Your central goal is to grow the paid media strategy and capability in line with key KPI measures. You will help build our brand’s online influence, increasing brand and product awareness, driving engagement, recruiting new customers and contributing to our digital growth.

What you'll be doing: 

  • Working in partnership with our media agency to deliver a complete paid media plan for all key campaigns across Paid Search, Paid Social & Display advertising.
  • Working with senior stakeholders to create new and innovative growth strategies to grow paid media
  • Act as our paid media visionary to increase revenue & market share within these channels
  • Maintain strong working relationships with our online content and PR teams, to ensure a cohesive message across marketing activity.
  • Ability to identify new opportunities to test, learn and maximise performance
  • Build strong relationships with buying & CRM teams to identify the most suitable products to promote, aligned to relevant customer profiles.
  • Regularly report on performance and ongoing optimisation across the channels
  • Brief the internal creative team for required digital assets and work with content teams to maximise any opportunities to use content online.
  • On-going and meticulous management of digital budgets, working with the finance & digital team to ensure these are always adhered to.
  • Own the relationship with any third party tools associated with executing, tracking or analysing paid media campaigns
  • Collaborate with Creative team to ensure strategies and creative are optimised for performance

About your experience: 

  • Demonstratable experience working within digital marketing particularly in Paid Social and Display – (agency or client) preferable.
    Strong understanding of product feeds preferable.

About you:

  • Analytical and numerical
  • Strong communication and presentation skills
  • Ability to build strong working relationships at all levels
  • Pro-active thinking, idea generation and problem-solving skills
  • Ability to work collaboratively and follow instructions when required
  • Interest in fashion and digital marketing
  • Creative, passionate, sociable and enthusiastic

All your hard work, rewarded:

Our colleagues are as important to us as our customers. When working with us you will be introduced to a huge variety of benefits including:

Flexible working
Very generous staff discount plus annual clothing allowance

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